Celia has over 14 years of International experience, mostly in marketing & Finance. She started her career in the USA before moving to France with KPMG in audit. In 2002, she entered the group Yves Rocher to work in the finance and then marketing department in Mexico city for 5 years. In 2008, She became Marketing and communication Director for Yves Rocher Italia.
She is driven by constant learning, challenge and improving through innovation. She is specialized in 2 main channels: Direct Selling & Retail, and her main focus in Italy has been implementing a new marketing business model, price strategies & promotional strategy within the multichannel environment of Yves Rocher Italia. She also helped as consultant other countries of the Yves Rocher group. In Italy, Yves Rocher has currently dramatically increased its sales in the last 6 years in Italy on both channels, succeeding in doubling its sales.
In addition to her professional experience, she is graduated from ESC Rouen with honor, and hold a Global Executive MBA in the top 5 Business school: IESE. She is completely fluent in French, English, Italian and Spanish.”